Mr Boo is not an everyday optical store. It is located in the center of Brasschaat, founded by Kevin Beck and his wife Marjan Brugman. The store has a new fresh look and image, designed to be entertaining. The interior has an inviting, warm and modern look, designed in collaboration with Shop Concept bvba.
The store is an unusual space where you meet and be entertained. Activities and events are organized where customers, acquaintances and friends come together. Because of the long high table there is enough space for convivial meetings. The built-in refrigerator makes the picture complete.
Theme days are also important events, where a spectacle brand is featured and a complete wall is adapted to the theme.
The extra corners created in the store such as the coffee corner, reading corner and the accessory corner of ‘’Bieke Hoet’’ have been created for the customer and add to the a relaxed atmosphere.
For the eyewear presentation, a simple but connected spectacle holder has been used. The eyewear is displayed perfectly, mainly due to the clever use of lighting.
The store has a broad range of eyewear and sunglasses, catering for a wide audience. Addressing the higher segment is no problem at all.