The shop is located on an prime location in the city mall and therefore communication in the window is important. Optique GĖANT decided to choose flexible window units on wheels, which he is able to move after the sunglasses season. In the window side he is showing different brands and point out the main important models in order to show the passer by what’s fashionable at that moment. The display has been sprayed in total white so that it integrates well into the shop design.
In the shop they present the optical frames on a Top Vision group frame holder which is less visible but the frames are facing you immediately. The panels are divided for different segments.